
Fleurance Nature - pioneer in organic production
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"We have loved, respected, and studied nature since 1972."
Fleurance Nature is a French brand launched in the Gers region in 1972. The company is a pioneer and leader in organic production. More precisely, the story begins in Fleurance, a small village in the heart of Southwest France, thanks to the farmer Michel Descamps.
It all started when this farmer from Fleurance realized the impact of new productivity restrictions in agriculture. When he particularly noticed that the use of pesticides was making cows sick, he decided to create products without pesticides or chemical additives, thus becoming a pioneer of organic farming without realizing it and later the founder of Fleurance Nature.
For nearly 50 years, Fleurance Nature has developed and manufactured natural and organic products with beneficial properties for both health and the environment. Fleurance Nature has dedicated decades of expertise and knowledge to promoting well-being daily.
FLEURANCE NATURE - IN OUR OWN WORDS
Our mission
Fleurance Nature has been researching and selecting the best natural active ingredients for over 45 years for health, beauty, and well-being. Our scientific team carefully selects the plants, marine active ingredients, and cleansing products used in the manufacture of our products.
Led by Doctor of Pharmacy Michel de Sarrieu, the team, which includes agronomists and quality engineers, aims to develop natural and organic products that are both
effective and safe according to French and European regulations.
Every day we see more and more consumers around the world turning to more natural, safer, and environmentally friendly products.
For this reason, Fleurance Nature continues to invest in product development: sourcing, extraction methods, formulation, and traceability.
We are convinced that the greatest challenge of the future is not just to live longer, but to live better every day.
We choose the best that nature has to offer to create and develop safe, high-quality, environmentally friendly supplements and cosmetics.
Philippe Rombi, Director of Fleurance Nature.
Our values
Natural approach
We are committed to organic production and using ingredients obtained through organic production methods whenever possible. We pay special attention to the origin and growing conditions of the ingredients we use. Some of our supplements are not organic certified. This is usually because they contain vitamins, minerals, trace elements, or active substances derived from the sea. We are gradually working on organic alternatives for these products.
We are ecologically responsible.
We continuously strive to simplify our packaging and make it more environmentally friendly:
- Our packaging and communication materials are printed with vegetable inks on paper and cardboard from FSC-certified sustainably managed forests, promoting sustainable forestry.
- We use environmentally friendly PET bottles and pill containers.
- We also work towards the recyclability of materials used in our supply chain (from flow packaging to used boxes).
Organic products for everyone
We have chosen to offer affordable prices to strive to make dietary supplements as well as our natural and organic cosmetics accessible to as many people as possible.
Our commitment to society
- Our Fleurance Nature Fair Trade company is committed to fair trade
- Jardins de Cocagne Fleurance Nature (Fleurance Nature Cocagne Gardens) is committed to organic production and professional integration
- 1001 Fontaines - Fleurance Nature is committed to ensuring access to drinking water
- Fleurance Nature is committed to bee protection
Our fair trade commitment
Fair trade is at the heart of Fleurance Nature's ethical approach.
Fair trade primarily aims to improve economic, social, and environmental relationships. This approach produces products that respect nature and use ingredients obtained through fair trade principles and fair wages for workers. We currently have 3 FFL (Fair for Life, fair trade) chains.
Cocagne Gardens
A successful combination of organic production and social integration!
Fleurance Nature has invested in the development of Fleurance Cocagne Gardens since April 2012. These 6 hectares of crops rest in the heart of the Gers region in the municipality of Fleurance - the birthplace of our company. Cocagne Gardens are organic market gardens that promote unity through economic activity. Fleurance Nature encourages the use of these organic active ingredients in its products through various crops.
Bee protection
Fleurance Nature fights against the disappearance of bees, as they are vital for preserving biodiversity. The brand funds the installation of new bee colonies in partner apiaries across France. A sponsored hive can create a new bee colony (40,000 bees). Fleurance Nature sponsors a hive in its home region of Gers.
The bee population has drastically declined in France in recent years, with nearly 30% of bee colonies disappearing each year. Ongoing studies consider this gradual disappearance to be due to several causes, including pesticide treatments, parasite infections, diseases, pollution, reduction of food resources (the number and diversity of nectar- and pollen-producing flowers), habitats, competition with invasive species, climate change, increased electromagnetic emissions, and new predators, etc.
Fleurance Nature guarantees
Expertise
The company has developed strong knowledge of plants and natural active ingredients over 40 years, as well as significant expertise in formulating natural products. In particular, it prepares scientific documents, efficacy studies on its products, and relies on a scientific committee composed of experts from various backgrounds.
Quality Control
All our products are manufactured and inspected according to the best manufacturing and control practices. We guarantee optimal safety and batch traceability from raw material to finished product.
Strict conditions apply to our subcontractors, and our scientific team regularly inspects them. Additionally, we benefit from the approval of many labels that comply with very strict standards, certified by independent organizations conducting regular inspections.
All our products comply with French and European regulations.
Procurement
Fleurance Nature places special importance on the origin and cultivation conditions of natural active ingredients to ensure high quality.
We carefully select the best producers. We choose the best suppliers for our plant extracts and maintain a high level of extraction methods and ensure the correct dosages.
Manufacturing
All our products are manufactured and inspected in France or in our partner laboratories in Germany, Belgium, and Italy.